✅ Kenny Trusnik, founder of Forest City Digital, shares his experience in e-commerce marketing for small and medium businesses.

✅ Wrestling taught Kenny valuable life lessons, including the importance of perseverance and picking oneself up after failure.

✅ Starting a business requires discipline and accountability, as you constantly face challenges and problem-solving.

✅ Kenny emphasizes the significance of finding the right clients who align culturally and actively engage in the partnership.

✅ His journey into e-commerce marketing evolved over time, driven by his passion for the industry and helping businesses scale.

✅ The e-commerce sector has seen significant growth, especially during the pandemic, presenting opportunities for entrepreneurs.

✅ Kenny advises aspiring entrepreneurs to fully invest themselves, avoid tiptoeing, and obsess over their business to determine its viability.

Episode 115 Summary:

In this episode 115 of "Failing to Success", Kenny Trusnik, founder of Forest City Digital, shares insights from his experience in e-commerce marketing for small and medium businesses. Kenny's wrestling background taught him valuable lessons in perseverance and resilience. He emphasizes the importance of discipline and accountability in business, constantly facing challenges and solving problems. Kenny highlights the significance of finding clients who align culturally and actively engage in the partnership. His journey into e-commerce marketing evolved over time, driven by his passion for the industry and helping businesses scale. The e-commerce sector has experienced significant growth, particularly during the pandemic. Kenny advises aspiring entrepreneurs to fully invest themselves, avoid tiptoeing, and obsess over their business to determine its viability.

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Timestamps:

00:00:00 Intro

00:00:16 Wrestling Background

00:03:21 Skills in Business Ownership

00:04:48 Choosing the Right Clients

00:05:34 The Niche

00:06:51 Advice for New Entrepreneurs

00:07:45 Contact Kenny